Nokia wanted to bring the brand closer to a youth audience at Mobile Life in London. A ‘Fire & Ice’ theme was created to complement Nokia’s hot, cool and new technology in their latest mobile phones.

Through the use of cutting-edge interactivity – including the latest blue-screen video technology, dynamic lighting and an awesome surround-sound audio experience – i3 created a synergy between Nokia’s cutting-edge products and their target market.

This funky and progressive 250m2 stand was delivered in an accelerated timeframe and installed within a two day period.

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